Monthly Archives: February 2013

Why Email Marketing is Not Dead

Think email marketing has gone the way of the dinosaurs? Think again. With the rise of social media and mobile marketing many believe that email is no longer worth the inbox it rode in on. Meanwhile, industry-leading marketers continue to use email marketing as an important part of their strategy. They know that social media has …

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How to Use Social Media to Improve Your Event Marketing

Social media’s role in event marketing cannot be underestimated. Since events by nature are social, social media plays a crucial role in every part of an event from planning to promotion, as well as integration within the event itself. A recent study from Constant Contact revealed that over three quarters of respondents regarded social media …

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3 Reasons Why Marketers Shouldn’t Miss Social Media Week 2013

Social Media Week 2013 takes place in February and September and is celebrating it’s fifth year. It continues to grow with thousands of people attending annually in cities worldwide. Social Media Week explores the kind of trends, entrepreneurs and technologies that are shaping the future of social media. Veteran brands such as Coca-Cola, Google and …

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