Monthly Archives: July 2013

Discover What Your Marketing is Missing with a Social Media Photo Booth

These days it is more important than ever to make social media and experiential marketing an essential part of your strategy. People now require instant and authentic interaction with your brand. Social media acts as your brand’s online voice with your audience, while experiential marketing offers an offline experience with your brand. With a social …

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6 Secrets of Successful Guerilla Marketing Ideas

Many of us have been shocked and awed by successful guerilla marketing ideas like ING Direct’s “Riding for Free” campaign a few years back. But even if you have a limited budget, implementing creative marketing tactics that work for your business can be within your grasp. In fact, guerilla marketing is defined by being performed on a …

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How Multicultural Events Drive Business Innovation

Diversity drives innovative business solutions and creates more engaged leaders and employees. Planning multicultural events can support business innovation by facilitating team-building efforts, increasing work performance, and positioning your brand as a diversity leader. Engage with a Company-Sponsored Social Event Celebrate a rich mix of cultural traditions with a lively company-sponsored social event that includes …

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The 6 Best Event Planning Ideas for Summer

Summer is a great time to put unique event planning ideas into action. Here’s some tips that will help your company make the most out of the season. 1. Add the unexpected — take it outdoors. Most brand events are held indoors in traditional venues like conference rooms, banquet halls and business centers. Attract notice …

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